Brand Manager Beauty & Wellbeing SEE- (1 Year Contract)

Business Context & Main Purpose of the Job

Are you passionate about beauty? Would you like to grow Hair category brands like Ultrex,TRESEmme and Skin Care category brands like Dove? Do you want an exciting and diverse job in an international and dynamic environment? Do you want to develop through a constant learning journey within your area of expertise? Then you might be the talent we are currently looking for to join our team in Beauty & Well-Being Business Unit.

We are looking for a Brand Manager to join our East Europe Beauty team who will assume a key role in the development & growth plan for Hair and Skin Care categories, being responsible for Greek Markets on marketing activities in the markets.

1.The job holder articulates, executes, and evaluates the insight-led brand marketing plan within budget, which delivers the short-term and long-term financial goals & market share targets for both Hair Care & Skin Care Categories. 

2.Represents the Beauty Brands, acting as a true Ambassador, being confident at educating customers & beauty editors on products benefits, offering tips, aiding to promote brand awareness.

3. Holds a strong collaboration with Hair East Europe Community to understand regional priorities that affect local needs & secure information flow/ alignment with rest East Europe teams.

Key Responsibilities

• Monitors and controls PNL
• Contributes to the development of long-term categories strategy and its yearly revisions during the yearly planning cycle.

• Leads and executes the annual Brand Marketing Plan (IBP):

• Develops and executes launch / re-launch plans.
• Plans and supervises media and promotion plans, based on a continuous understanding of market and competitive dynamics. 
• Co-ordinates the local implementation of regional/global initiatives (packaging artworks, media, etc).
• Work closely with multiple stakeholders and act as an interface, coordinating necessary activities between other functions (i.e. supply chain, sales, etc) to ensure effective execution of the brand plans.
• Manages of marketing budgets within agreed targets

• Monitors and reviews the performance of new product introductions, ensuring continuous focus and support after launch.
• Evaluates the effectiveness and return-on-investment of promotional plans (pre- and post-evaluation), and feeds into future brand plans.
• Identifies new business opportunities based on analysis of marketplace, competition, and category performance. Validates through the development of a Business Case with financial projections, in line with the brand strategy.

Background Requirements

• More than 3 years of experience in Marketing or Trade Marketing
• Postgraduate degree, preferably in Marketing or MBA. 
• Working experience in FMCG, Beauty, Fashion Industry will be considered an asset.
• Working experience in Media campaigns (Traditional and Digital), social media as well as in in-store and out-of-store consumer activation campaigns.
• Fluent in English and Greek.

Key Skills:

• Manage & effectively influence multiple stakeholders via strong communication skills, collaborative, international & growth mindset.
• Business ownership with a strong drive to deliver results.
• Balance strategic planning vs operational everyday tasks.
• Strong analytical / strategic skills and financial understanding.
• Act independently to become a beauty market expert on all key fronts – customer, consumer, shopper, brand actively staying up to date on latest innovation and beauty trends.
• Strong action oriented with a constant pursuit of “insight-in-to action approach”.

Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bringing their ‘Whole Self’ to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.