WI3658507

1

Bachelor's Degree

Bachelors Degree

Unspecified

40

JOB REQUIREMENTS: Product Manager/Marketer Location US-WI-Racine ID
2024-25636 Category Marketing Position Type Full-time Overview CNH
Industrial is a world-class equipment and services company dedicated to
advancing the noble work of agriculture and construction workers. Driven
by our shared purpose of Breaking New Ground, we are passionate about
bringing Innovation, Sustainability, and Productivity to all that we do.
As a truly global company, CNH Industrial\'s 37,000+ employees form part
of a diverse and inclusive workplace, focused on empowering customers to
grow, and build, a better world through our core brands: Case IH, STEYR,
New Holland Agriculture, CASE, and New Holland Construction. We are
currently seeking a Product Manager/Marketer to join our team.
Responsibilities Responsibilities: Lead the entire product life cycle
(cradle to grave); successful planning and implementation of: product
launches, promotion, sales initiatives, internal/external
communications, etc.. Develop product business strategy and product
definitions to meet the constantly evolving landscape of customer,
application, regulatory, and manufacturing influences, that are aligned
with the strategic business plan. Explore market information, industry
data/trends, offering landscape, and channel distribution needs to drive
expansion in messaging and understanding of core product offering and
application. Collaborate within cross functional teams to develop and
implement product marketing strategies throughout the equipment
portfolio. Support product management with Voice of Customer perspective
within application segmentation and product categories to maintain a
frontline perspective of industry trends. Build and interpret
statistical analysis of key data (market, segments, conditions, customer
profiles, and dealer performance) with executable insights for further
application or investigations. Communicate the plan throughout the
corporate environment, influencing various leadership, departments and
organizations to gain support for strategic product, marketing, and
sales initiatives as the subject matter authority. Run the successful
marketing of assigned products by understanding our customers and their
business, our competitors, the market dynamics and unmet needs. The
salary range for this position is \$111,000 - \$162,800 annually.
(Actual salaries will vary and will be\... For full info follow
application link. CNH Industrial is an equal opportunity employer. This
company considers candidates regardless of race, color, religion, sex,
sexual orientation, gender identity, national origin, disability, or
veteran status. Applicants can learn more about their rights by viewing
the federal \"EEO is the Law\" poster and its supplement at
https://www.dol.gov/agencies/ofccp/posters. CNH Industrial participates
in E-Verify and will provide the federal government with your Form I-9
information to confirm that you are authorized to work in the U.S.
\*\*\*\*\* APPLICATION INSTRUCTIONS: Apply Online:
ipc.us/t/B72B579C4BA24A5F Qualified females, minorities, and special
disabled veterans and other veterans are encouraged to apply.