Company Profile:
FEA's History
Sadler's has been serving Alaskans since 1972. As with many Alaskan owned businesses, Sadler's started very small with one tiny store in Chugiak. Due to a continued commitment in customer satisfaction, Sadler's has grown from those humble beginnings into the largest retailer of home furnishings in Alaska.
Dave Cavitt, President and owner, started in 1975 and helped open the Sadler's stores in Sterling and Fairbanks and to move from the original Chugiak location to Anchorage. In 1989, theCavitt's purchased Sadler's from the original owners.
During the 1990's, the Cavitts began an energetic revitalization of Sadler's and implemented customer research, educational programs for employees and many other state-wide systems which led to Sadler's years of growth.
FEA's Future
We are proud to be 100% Alaskan owned. Many newcomers to Alaska think we are part of a national chain. We're not of course, but we strive to be a truly great furniture store. Not just by Alaskan standards - but compared to any furniture store in America.
Our focus is “ONLY ON HOME FURNISHINGS - ONLY IN ALASKA.” We carefully listen to the needs of our customers and strive to bring them the furniture they desire at a fair price. We continue to serve our customers just like they were our neighbors - because they are!