Job Listing
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| Job ID: 13892641 |
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| How to Apply: | To see employer contact information, log in or register. |
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| Job Title: | Sr Mgr-Interactive Mktg (RVS) (R24_0000000140) |
| Work Type: | Work Days: Weekdays, Work Vary: No , Shift: First (Day), Hours Per Week: 40, Work Type: Regular |
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| Salary Offered: | Minimum $15.00 Hourly |
| Benefits: | Unspecified. |
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| Physical Required: | Unspecified |
| Drug Testing Required: | Unspecified |
| Education Required: | Associate's Degree |
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| Experience Required: | 24 Months |
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| Required Skills: | Ameriprise Financial is an equal opportunity employer. We consider all qualified applicants without regard to race, color, religion, sex, national origin, genetic information, age, sexual orientation, citizenship, gender identity, disability, veteran status, marital status, family status or any other basis prohibited by law.
Full-Time/Part-Time
Full time
Exempt/Non-Exempt
Exempt
Job Family Group
Marketing/Product Management
Line of Business
RSA AnnuitiesPDN-9b1a4aef-75d2-4119-aa40-fc34239566dd |
| Preferred Skills: |
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| Job Description: |
The Sr Mgr - Interactive Marketing will support large cross-organizational projects to complete digital/web strategies, tool development, business objectives and deliverables. Provide support to multiple business partners, ensuring timelines, budgets, and commitments are met or exceeded, with outstanding communication throughout the process to team members, leaders, and stakeholders. Work closely with business partners, vendors, interactive marketing and technology partners to support the development, delivery and digital marketing capabilities in a highly matrixed, fast-paced environment.
Key Responsibilities
Provide support to leaders in a collaborative environment to ensure business strategy is translated into client-focused experiences that are completed on time and drive business results and meet business partner goals. Assist with communication and develop or support strong working relationships. Ensure familiarity with a variety of interactive priorities and programs and assist with implementing to a successful completion.
Support online projects plans through launch, communicating status to key collaborators. Work with project managers and technical leads to evaluate multiple courses of action on a project and assess impact on targeted deliverables. Ensure timelines, budgets, and commitments are met and provide exceptional communication to team members, leaders, and stakeholders through the process.
Ensure that all developments are implemented in a timely, accurate and high quality manner to support interactive initiatives. Work with business, interactive marketing and technology partners in a highly matrixed organization, supporting stakeholder relationships. Help identify, define and capture key business indicators to ensure goals are well-defined, measurable and actionable.
Understand end user interactive needs, satisfaction drivers, technology trends, and business goals. Understand how these insights translate into optimal online experiences and support ongoing development. Translate these into initiatives and goals, and communicate to key business partners and leaders.
Required Qualifications
Bachelor's degree or equivalent
5 to 7 years of demonstrated experience in consulting, financial services marketing, interactive marketing or related field.
Strong organizational, communication and presentation skills, both written and oral. Along with ability to collaborate and influence cross-functional teams, empower and negotiate with senior leaders and business partners.
Ability to handle and deliver multiple projects concurrently with a track record of implementing innovative solutions.
Ability to multi-task, thrive and work pro-actively in a highly ambiguous and rapidly changing, deadline driven environment.
Strong analytical and critical thinking capabilities with ability to analyze data and recommend solutions.
Ability to lead and deliver multiple projects concurrently.
Preferred Qualifications
Financial services, agency background, or B2B marketing experience.
Understanding of digital marketing strategies and tactics including persona development, email marketing, social media, search (paid and SEO), user-centered design, and basic concepts around front-end development.
Knowledge of Agile tools and web analytics (e.g., Jira, Adobe Analytics).
About Our Company
We're a diversified financial services leader with more than $1 trillion in assets under management and administration. Our team of 20,000 people in more than 20 countries advise, manage and protect the assets and income of more than 2 million individual, small business and institutional clients. We are a long-standing leader in financial planning and advice, a global asset manager and an insurer. Our unwavering focus on our clients and strong financial foundation connects each of our unique businesses - Ameriprise Financial Services, Columbia Threadneedle Investments and RiverSource Insurance and Annuities. Here, we foster meaningful careers, invest in the future, and make a difference for clients, institutions and communities around the world.
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