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Business Analyst/Product Designer
Business Analyst/Product Designer
JOB SNAPSHOT
Marketing Business Analyst
Florida, United States
As a member of the direct response TV team, you will be accountable for managing the analysis, reporting and data for all offline and online media campaigns. This position will provide support to all departments and will require predictive analytics and data mining proficiency, solid marketing acumen, excellent organizational skills, adeptness to problem solve within a fast-paced environment and ability to manage deadlines effectively. Miami,
New Jersey, New York, or Raleigh location is a requirement.
WHAT YOU NEED TO BE SUCCESSFUL
• Advanced Excel skills – macro/query experience is a plus
• Experience developing, implementing, and automating analytical dashboards solutions (Tableau and Power Bi)
• CORE Media System experience in management/reporting preferred
• Proficient in data mining, formatting, and blending using SQL language
• Knowledge of and experience with attribution models is a plus
• Bachelor’s degree in data science, business or marketing analytics disciplines preferred
TRANZACT, a WTW Company, is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Equal Opportunity Employer / Disability / Vet
SPECIFIC RESPONSIBILITIES INCLUDE:
• Regular reporting and ROI analysis of media performance on multiple campaigns
• Perform in depth data mining activities per campaign and for overall business to draw and present insights on business optimization strategies
• Develop, produce, and maintain client dashboards along with providing trending analysis on results
• Assist in developing various data analysis requests and recapping findings in client presentations
• Monitor client web site and audit call center activities / trends on multiple campaigns to troubleshoot and identify improvement opportunities
• Analyze and triangulate response and sales results with current media landscape as well as programming and response trends to formulate insights, recommendations, and real-time tactical changes
Florida, United States
UNSOLICITEDCONTACT
Any unsolicited resumes/candidate profiles submitted through our web site or to personal e-mail accounts of employees of Willis Towers Watson are considered property of Willis Towers Watson and are not subject to payment of agency fees. In order to be an authorized Recruitment Agency/Search Firm for Willis Towers Watson, any such agency must have an existing formal written agreement signed by an authorized Willis Towers Watson recruiter and an active working relationship with the organization. Resumes must be submitted according to our candidate submission process, which includes being actively engaged on the particular search. Likewise, for our authorized Recruitment Agencies/Search Firms, if the candidate submission process is not followed, no agency fees will be paid by Willis Towers Watson. Willis Towers Watson is an equal opportunity employer. If you would like to have your contact information saved for future consideration, please email: Agency.inquiries@willistowerswatson.com.
OUR OFFICES
Our colleagues serve more than 140 countries and markets around the world. This gives a global dimension to everything we do and creates lots of exciting opportunities for you to collaborate and grow. Explore the map below to see where you career could take you.
Meet our people
Massimiliano Abri
Burn Domingo
Theodore Coteok
Karuna Jose
Ana Cristessa Nabuab
Nichelle Daulby
Roberta Jones
Shadab Hemani
Donna O'Riordan
Mitch Dauz
Kerstin Plag
Anna Stonelake
Elise Hunt
Mathew Stewart
Ritu Batheja
Matice Morris
Catarina Carvalho
Soumya Kurup
Leonardo Araujo
Karan Patel
Poonam Yadav
Tom Leigh-Eldredge
Karan Rai
Felipe Pradel
Michael McConnell
Mel Scrutton
Irene Larbi
Kingsley Wang
Charlie (Charlotte) Garrod
Laura Punzón
Nick Alexander
Benjamin Tessier
Paul Dowding
Pei Wang
Emma White
Basil Al Hatoum
Jasmin Bedi
Anshul Garg
Emily Reading
Dominic Ferrari
Suzanne Vaughan
Nuno Arruda
Salmaan Saeed
Massimiliano Abri
Burn Domingo
Theodore Coteok
Karuna Jose
Ana Cristessa Nabuab
Nichelle Daulby
Roberta Jones
Shadab Hemani
Donna O'Riordan
Mitch Dauz
Kerstin Plag
Anna Stonelake
Elise Hunt
Mathew Stewart
Ritu Batheja
Matice Morris
Catarina Carvalho
Soumya Kurup
Leonardo Araujo
Karan Patel
Poonam Yadav
Tom Leigh-Eldredge
Karan Rai
Felipe Pradel
Michael McConnell
Mel Scrutton
Irene Larbi
Kingsley Wang
Charlie (Charlotte) Garrod
Laura Punzón
Nick Alexander
Benjamin Tessier
Paul Dowding
Pei Wang
Emma White
Basil Al Hatoum
Jasmin Bedi
Anshul Garg
Emily Reading
Dominic Ferrari
Suzanne Vaughan
Nuno Arruda
EVENTS
Posse Annual Virtual Career Fair
July 24 @ 3:00 pm - 6:00 pmPosse Annual Virtual Career Fair
July 24 @ 3:00 pm - 6:00 pmOLA Early Career Symposium
August 4 @ 9:00 am - August 5 @ 5:00 pmOLA Early Career Symposium
August 4 @ 9:00 am - August 5 @ 5:00 pmUniversity of Toronto's Actuarial Career Fair 2024 (Virtual)
August 28 @ 10:00 am - 12:00 pmUniversity of Toronto's Actuarial Career Fair 2024 (Virtual)
August 28 @ 10:00 am - 12:00 pmJOURNÉE CARRIÈRE ACTUARIAT
September 11 @ 11:00 am - 2:00 pmJOURNÉE CARRIÈRE ACTUARIAT
September 11 @ 11:00 am - 2:00 pmUniversity of Toronto's Actuarial Career Fair 2024 (In-person)
September 13 @ 1:30 pm - 3:30 pmUniversity of Toronto's Actuarial Career Fair 2024 (In-person)
September 13 @ 1:30 pm - 3:30 pmPosse Annual Virtual Career Fair
July 24 @ 3:00 pm - 6:00 pmPosse Annual Virtual Career Fair
July 24 @ 3:00 pm - 6:00 pmOLA Early Career Symposium
August 4 @ 9:00 am - August 5 @ 5:00 pmOLA Early Career Symposium
August 4 @ 9:00 am - August 5 @ 5:00 pmUniversity of Toronto's Actuarial Career Fair 2024 (Virtual)
August 28 @ 10:00 am - 12:00 pmUniversity of Toronto's Actuarial Career Fair 2024 (Virtual)
August 28 @ 10:00 am - 12:00 pmJOURNÉE CARRIÈRE ACTUARIAT
September 11 @ 11:00 am - 2:00 pmJOURNÉE CARRIÈRE ACTUARIAT
September 11 @ 11:00 am - 2:00 pmUniversity of Toronto's Actuarial Career Fair 2024 (In-person)
September 13 @ 1:30 pm - 3:30 pmUniversity of Toronto's Actuarial Career Fair 2024 (In-person)
September 13 @ 1:30 pm - 3:30 pmThere are no upcoming events at this time.