Job Description
At Bayer we're visionaries, driven to solve the world's toughest challenges and striving for a world where 'Health for all Hunger for none' is no longer a dream, but a real possibility. We're doing it with energy, curiosity and sheer dedication, always learning from unique perspectives of those around us, expanding our thinking, growing our capabilities and redefining 'impossible'. There are so many reasons to join us. If you're hungry to build a varied and meaningful career in a community of brilliant and diverse minds to make a real difference, there's only one choice.
Manager, Omni-Channel Analytics
YOUR TASKS AND RESPONSIBILITIES
The primary responsibilities of this role, Manager, Omni-Channel Analytics, are to:
Operationalize AI-ML and Query-based BI Omnichannel Roadmap to support step changes in Modernized Sales and deliver the path to +$10 million in incremental sales through: (1) Query-based BI on integrated sales datasets and (2) Retail Anomaly Detection & Opportunity Finder;
Own the implementation of BI programs for Omni-Channel Analytics;
Evolve Omni-Channel Analytics by integrating GTN/Trade Effectiveness and NRM opportunities in a way that creates long-term sustainable competitive advantage;
Partner with Global NRM (Net Revenue Management) team to utilize NRM tools and influence direction;
Collaborate with NRM Sr. Managers to help deliver analytics and insights to drive US enterprise NRM initiatives;
Conceive and test hypotheses through A/B testing to surface empirical insights;
Leverage existing (Numerator, Linkfluence) and new digital shopper insights tools to drive a deeper understanding of shopper behaviors and motivations;
Leverage information and resources to provide value-added learning on trade promotions, pricing, distribution, and shelving to key trade accounts, specifically for Joint Business Planning;
Use AI/ML tools to accurately forecast the US omni-channel business for investment and product supply decisions on a weekly/monthly basis;
Leverage digital signals to develop war-games, model outcomes powered by AI/ML to predict and monitor BCH (Bayer Consumer Health) omni-channel business performance;
Manage research quality ensuring that proposed research is conceptually sound and aligned with key objectives;
Liaison with aI's Human Truths team on our agile research toolkit;
Act as a strategic partner to the Senior Manager, Omni-Channel Analytics, US Omni-Channel Sales VPs and category teams and ensure highquality analytical expertise and delivery;
Develop rigor in the application of methodologies and standards on best practices and establishment of sales-related data governance;
Be a data steward for retailer-specific data assets, and own data monetization;
Utilize data in new and unique ways, penetrating beneath the numbers to bring strategic focus, raise questions and best position, grow, and develop CH products/businesses;
Role Model BCH Leadership Behaviors: Our ONE TEAM leaders are consumer focused and demonstrate deep business acumen and learning agility;
Drive results through both personal and organizational accountability and are not afraid to challenge the status quo;
Empower others, provide transparent communication, and deliver honest feedback for continued growth and development.
WHO YOU ARE
Your success will be driven by your demonstration of our life values, more specifically related to this position, Bayer seeks an incumbent who possesses the following:
Required qualifications:
Bachelor's degree required;
Management experience required;
Exceptional project management and stakeholder engagement skills a must;
Builds effective teams, cultivates innovation, learning and change agility, customer focus, action oriented/drives results, collaborates globally and locally, plans & aligns, drives stakeholder engagement, effectively manages suppliers;
A strong understanding of sales and marketing processes and familiarity with the CPG (Consumer Packaged Goods) industry;
Excellent financial management skills to critically assess strategic goals and cost investments versus results; ability to streamline operational processes;
Experience in promotion effectiveness and continual improvement on ROIs (Return on Investments);
Exceptional knowledge of retailer landscape and how to impact the total market;
Understand the impact of individual decisions to Bayer's total business and relevant long term implications;
Sales experience with key retailers required;
Excellent written and oral communication skills;
Able to deliver clear and concise presentations, actionable direction and work well within a matrixed team environment;
Proven success with one-on-one customer negotiations;
Proven ability to develop win-win solutions to complex situations;
Superior problem solving and critical thinking skills demonstrated through multi-task problem solving and practical judgment;
Robust analytical capabilities across a variety of data sources and platforms with ability to execute sales planning activities;
Advanced computer literacy skill required, specifically MS Excel and PowerPoint.
Preferred qualifications:
Advanced degree in Business Analytics preferred, plus 7+ years' experience working with sales business intelligence, promotion analytics, shopper research, syndicated data;
Stratum experience preferred;
Experience with Big Data and the supporting data transform and analytics tools (i.e. SQL, python, Alteryx, Tableau, Power BI) in an omni-channel setting highly preferred;
Sales strategy/operations experience preferred.
Employees can expect to be paid a salary between $138,900- $208,400. Additional compensation may include a bonus or commission (if relevant). Additional benefits include health care, vision, dental, retirement, PTO, sick leave, etc. This salary range is merely an estimate and may vary based on an applicant's location, market data/ranges, an applicant's skills and prior relevant experience, certain degrees and certifications, and other relevant factors.
#LI- AMSUS
YOUR APPLICATION
Bayer offers a wide variety of competitive compensation and benefits programs. If you meet the requirements of this unique opportunity, and want to impact our mission Science for a better life, we encourage you to apply now. Be part of something bigger. Be you. Be Bayer.
To all recruitment agencies: Bayer does not accept unsolicited third party resumes.
Bayer is committed to providing access and reasonable accommodations in its application process for individuals with disabilities and encourages applicants with disabilities to request any needed accommodation(s) using the contact information below.
Bayer is an E-Verify Employer.
Location:
United States : Residence Based : Residence Based || United States : Minnesota : Minneapolis || United States : New Jersey : Whippany || United States : Ohio : Cincinnati
Division:
Consumer Health
Reference Code:
811331
Contact Us
Email:
hrop_usa@bayer.com
Bayer is an Equal Opportunity Employer/Disabled/Veterans
